Google Analytics improves its capacity to relate to three new features designed to help users better understand their data and identify potential monitoring problems.
The percentage values are now included in all detailed reports, the new notifications register the missing session_start events and the system alerts also highlight the high rates of values ”(not defined)”.
Now standard percentages in reports. Google added percentage values to each line on all detailed reports in the “reports” and “ads” modules.
The new percentage columns allow analysts to immediately see what sources of traffic, pages or campaigns lead the most important parts of their results without manual calculation.
Missing session_start notifications. Google Analytics 4 is based strongly on the properly configured session_start events. When reports detect a high rate of missing session_start events, the system will now display an information icon with alert details.
Users can interact with these icons for:
- Understand the specific problem detected.
- Discover the potential causes.
- Access documentation explaining how to solve the problem.
- Find implementation advice to prevent future events.
This proactive notification system should help take configuration problems before having a significant impact on data quality.
High rate alerts “(not defined)”. Similar to the notifications Session_Start, Google Analytics will now signal reports showing an unusually high rate of values ”(not defined)”. This is a common indicator of implementation or monitoring problems.
These alerts provide contextual information on:
- Why the values ”(not defined)” appear in the reports
- What these values generally indicate
- How to diagnose and resolve underlying monitoring problems
Why we care. These updates help improve transparency and data accuracy, which are essential to optimize campaigns. The addition of percentage values helps quickly assess the impact of different data points, while new notifications for missing session departures and high rates “(not together)” highlight the potential monitoring problems that could distort performance measures.
By approaching these problems early, advertisers can ensure that their reports reflect real behavior of users, which leads to a budgetary allowance and more enlightened campaign decisions.
Go further. The addition of these features Assuming is delivered that organizations are relying more and more on specific analysis data for decision -making and appropriate implementation of GA4 remains difficult for many teams.
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